Upcoming

Skin Tone Penalties: Quasi-Experimental Evidence on Colorism in Football

Date & Time

13/05/2026 1:15 pm – 2:45 pm

Guillermo Woo-Mora

Paris School of Economics

I am a PhD candidate in Economics at PSE and EHESS. My research spans the political economy of development and social economics, examining how colonial-era segregation shapes modern urban outcomes, affecting places through land prices and people’s human capital through neighborhood social capital. I also study how skin tone shapes economic disparities, showing evidence of intergenerational disparities between skin tone groups across multiple countries, and using natural experiments with novel machine-assessed measures to estimate causal skin tone discrimination.

About the Event

We provide causal evidence of skin tone discrimination using professional football (soccer) as a natural laboratory. Leveraging a computer-vision measure of skin tone and quasi-random variation in shot outcomes near the goal frame, we implement a Difference-in-Discontinuities design comparing narrowly scored goals to narrowly missed attempts. We find that light-skinned players receive significantly larger boosts in post-match ratings than tan- and dark-skinned peers for identical actions. These disparities appear in both algorithmic and human-assigned evaluations and are concentrated in the subjective component of ratings. Season-level analyses reveal that biased evaluations translate into lower market valuations for darker-skinned players, despite equivalent performance. Evaluative bias, rather than differential treatment in contracts, emerges as a key driver of economic inequality in this high-information labor market. Our findings show how skin color discrimination can persist even in environments with transparent outcomes and extensive performance data.

Sign up to our seminars calendar

When you sign up, we’ll email you a link to the Data Methods Initiative Events Calendar Feed, where you can access Zoom links and stay updated on all future seminars.
You can also subscribe to our newsletter to receive detailed information, event reminders, and the latest news about our initiative directly in your inbox.
Your data is safe with us—we’ll never share it with anyone else. You can unsubscribe from our emails anytime by using the link in our emails.
For more details, check out our Privacy Notice.

This field is for validation purposes and should be left unchanged.
Name(Required)
Which emails would you like to receive?(Required)

Get in touch

Contact us to join the initiative

©2024 - Data Methods Initiative.